Chappell, an Oklahoma Army National Guard member, discovered Spirals restaurant on Google Maps.
Image Credit - Instagram
Chappell captured a "wholesome moment" of Spirals employee Hosek awaiting customers.
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Chappell's friend, Chad, urged him to share the photo on Facebook to attract customers.
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Chappell praised Spirals on Facebook, leading to over 2,000 shares and increased visibility.
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The Facebook post resulted in over 70 guests at Spirals during Chappell's next visit.
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Chappell, not a frequent social media user, was pleasantly surprised by the post's success.
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Hosek, grateful for the support, created a new menu item named "Thunderbird" in Chappell's honor.
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The Thunderbird is a hot link with bacon, cream cheese, and jalapeños, inspired by Chappell's unit.
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Spirals previously named menu items after family members.
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Chappell's act of sharing on social media had a positive impact on Spirals' business.
Image Credit - Instagram